It is predicted that about 28 million foreigners will stay Thailand in the coming year which will be more than present year which is about 24 million, the Tourism Authority of Thailand (TAT) want to employee the “quality customers” through new social media. Purpose of TAT is to form the empire of top quality extravagance destination for tourists belonging from all regions.
“Happiness You Can Share” as well as “Find Your Fabulous” is some online campaigns which offer actual practices for tourists by means of mobile applications, digital marketing and portal sites. It is Wonderful that Thailand website contains more than 500,000 “likes” on Twitter and Facebook, along this contain 50,000 followers on Google+.
Four best tourist groups are being targeted for honeymooners, medical tourists, lovers of golf and eco-tourists. Pattaya is one of the sponsored resorts, utilizing the City Hall which contains purpose of constructing Pattaya like a Thai Riviera destination by means of the end of the period. The luxury-seeking people will expend an average of 12,000 baht per day on a Thai holiday instead of 3,000 baht, it is believed to be ordinary for the economical tourist, consisting of their lodging, it is considers by TAT. Marketing director of TAT hapanee Kiatphaibool, supposed that “We will collaborate with the major Chinese exploration engine www.baidu.com to encourage the industry of tourist in Thailand. Now number of Chinese tourists is nearly identical to the entire Russian tourists, it also projected to increase in the coming year.
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